http://www.lathrios.com/blog The marketing of Independent Films Thu, 02 Apr 2009 13:12:30 +0000 http://backend.userland.com/rss092 en I am programming a more intense study as I write, but I wanted to close out my initial study on the best length for a YouTube video. Common knowledge has it that since most videos on YouTube are less than 3 minutes that it is best to follow ... http://www.lathrios.com/blog/?p=85 I have been doing more research on the state of affairs with Optimization of YouTube videos. At least publicly, there appears to be not much substance published on the topic beyond common sense and the application of SEO rules to the platform. The most notable source I have found so ... http://www.lathrios.com/blog/?p=80 My initial work on analyzing factors for success on YouTube has continued with a quick analysis of Titles. It is clear to me that a bigger, longitudial study is now needed with a much larger sample size. The initial work has oriented me well, but it has its limits ... http://www.lathrios.com/blog/?p=75 I have been researching the state of the art for YouTube optimization and I must admit it is weak. What bugs me most with the previous work on this subject is that it lack any baseline to compare. Just because most popular videos are shorter than 5 minutes ... http://www.lathrios.com/blog/?p=72 I have often wondered about tag in video site. Do they make a difference, since they allow videos to be found? Or is the number of videos so vast that they become lost in a sea of other tags? I don't know the answer yet, but I do ... http://www.lathrios.com/blog/?p=70 Given that there are better movie lengths for festival films, I have begun to wonder if the same is true for YouTube videos.  I am not the biggest fan of YouTube, but given its importance as a grassroots distribution channel I thought I should get over my personal biases and ... http://www.lathrios.com/blog/?p=62 I have added a bunch of new data to the Lathrios Film Festival database for 2006-2008... Academy Awards (2008 | 2007) Ashland Independent Film Festival (2008 | 2007) Asian Film Festival of Dallas (2008) Atlantic Film Festival (2008) Austin Film Festival (2008) Baltimore Women's Film Festival (2008) Barbados International Film Festival (2008) Bayou City Inspirational Film Festival (2008) Berlin ... http://www.lathrios.com/blog/?p=59 Movie: Dead Snow (2008) URL: http://www.deadsnow.com Designed by: Unknown Reviewed: 2/25/2009 Overview: An extremely simple flash site with an embedded trailer over the top of splash image. Film Description: Zombie Nazis in Norway. Do I need to say more? Maybe a little more. The film is a Norwegian language horror/comedy, which ... http://www.lathrios.com/blog/?p=56 Movie: We Live in Public (2009) URL: http://www.weliveinpublicthemovie.com/ Designed by: Unknown – Perhaps by the filmmakers themselves Reviewed: Feb 2009 Overview: For a net savvy film, this site is amateurish in its design and execution. The site does provide most of the standard needs of visitor, so its ... http://www.lathrios.com/blog/?p=53 Movie: Cold Souls (2009) URL: http://coldsoulsthemovie.com Designed by: Antimony Design www.antimonydesign.com Reviewed: 2/9/2009 Overview: The design is nicely minimalist with a letterbox design to minimize scrolling. The feel has a nice cool emotional feel matching the movie’s storyline and title. There is little waste on this site, but there is also ... http://www.lathrios.com/blog/?p=46